Campaign Series: Positioning PhotonExport as a Semiconductor Innovation Leader
To strengthen PhotonExport’s authority in the semiconductor and advanced materials space, we developed a three pillar LinkedIn content strategy focused on Industry Insight, Product Expertise, and Team Impact. Each campaign reinforces technical credibility while showcasing the people behind the innovation and driving engagement within the research and manufacturing community.
Team Impact
Product Expertise
Industry Insight
Social Media Ads: Seasonal Campaign for VIP Detailing
I designed a fall promotion designed to drive seasonal bookings and position VIP Detailing as the smart choice for pre winter vehicle protection. The campaign targeted busy individuals and combined urgency driven messaging with premium visuals that highlight gloss, protection, and transformation. Clear calls to action encouraged immediate booking while reinforcing trust and service quality.
Social Media Templates: A Seamless Brand Journey for Thrive Counseling
I designed a comprehensive brand experience for Thrive Counseling, starting with a custom-built website and extending into a strategic suite of social media templates. The goal was to create a “digital waiting room”—a calming, professional space that builds immediate trust before a client even books their first session.
Monthly Awareness Campaigns
I oversaw the planning and implementation of a versatile campaign system for StarVista that used interactive Facebook frames and mission-driven graphics to support monthly awareness initiatives such as Pride and Mental Health Awareness. By guiding the integration of bold, cause-focused iconography with the core brand identity, I helped establish a cohesive visual language of advocacy that humanized the organization’s digital presence. This approach streamlined audience engagement and helped transform social followers into active community ambassadors and donors.
